Most business owners think SEO starts with keywords and blogging. In reality, it starts by fixing the foundation of your website. That may sound less exciting than a big content strategy or a long list of keywords, but after working on 300+ websites, I can tell you this: the basics are usually where the biggest…
People leave websites without contacting the business for three primary reasons: they don’t quickly understand how the business can help them, they don’t trust what they’re seeing, or they aren’t given a clear next step. In some cases, the website loads slowly, is difficult to use on a phone, or creates unnecessary friction through confusing…
Your web designer stopped answering emails. You need a quick website edit. Or your contact form broke. Or your site is suddenly down. Or you finally decided you want to move on, but now you have no idea where your domain, hosting, website login, plugin licenses, or Google accounts actually live. First, breathe. This happens…
If the thought of sending someone to your website makes your stomach drop a little, you are not alone. I have had business owners avoid posting their website on social media, send people to Instagram instead, or panic when someone says, “Can you send me your website?” And honestly? I get it. I fear being…
Project Snapshot: Client Goal: Increase local visibility and attract more runners and athletes seeking physical therapy and run coaching services in the San Jose area. Client: RunRocket PT Location: San Jose, California Industry: Run Coaching & Phyiscal Therapy Services: Search Engine Optimization (SEO) Platform: GoHighLebel Timeline: Ongoing (3+ Months) The Challenge RunRocket PT had built a…
If you’ve been putting effort into SEO and wondering, “Is any of this actually working?” you are not alone. SEO can feel confusing because the results are not always immediate. You might publish a blog post, update a service page, install an SEO plugin, or tweak your titles and descriptions, then sit there waiting for…
One of the most common questions I get from potential clients is: “How long is this website redesign actually going to take?” And the honest answer is… It depends. I know that’s probably not the magical, perfectly specific answer people want, but after building websites for over a decade, I can tell you there are…
If you’ve spent more than five minutes on the internet lately, you’ve probably seen somebody claiming that ChatGPT can fully audit your website, fix your SEO, rewrite your content, build your strategy, and somehow magically make Google fall in love with your business overnight. As somebody who has been building websites for over a decade,…
Most business owners ask the wrong question when it comes to SEO. They want to know: “Am I on page one?” That’s not the question. Or at least, it’s not the only one that matters. After 12+ years and 300+ websites built for service-based businesses, here’s what I’ve learned: SEO success isn’t a single number.…
Optimizing a new website design for SEO starts long before you add a keyword to a title tag. That might sound dramatic, but it’s true. A website can have keywords, meta descriptions, image alt text, and a blog, and still completely miss the mark if the strategy behind it is weak. I’ve seen websites over-optimized…
